As is true for so many of us, when I started my freelance career in 2015 I had no idea what the future would bring. But I hoped that, if nothing else, it would allow me to grow. To grow as both a professional and as a person, by experimenting, learning from my mistakes, making […]
What languages should you translate your content into?
Table of Contents So, you’ve got a great website and a solid content strategy in place, and things are going well. But, recently, you’ve been becoming increasingly aware that only having your content available in one language might be severely limiting your reach. Say, for example, that your content is currently only in English. Well, […]
8 (not so obvious) things you should translate for your business
Table of Contents So you’ve made the excellent decision to translate your content into another language. Congratulations! It’s a great first step to international success, since people are far more likely to place their trust in you, and hand over their money, if you speak to them in their own language. But what do you […]
9 interesting facts about the Portuguese consumer
Whenever a business sets its sights on a new market, it needs to make sure that it has a good understanding of the consumers it’s going to be targeting, and what makes them tick. So, if your business is hoping to get a slice of the Portuguese action, then you’ll need to know exactly what […]
Why should you translate your brand’s content into Portuguese?
If you’re aiming to tap into the Portuguese market and you’ve been toying with the idea of having your brand’s content translated into European Portuguese, you’ll have been doing the sums and trying to figure out if it’ll really be worth the investment. Granted, as a professional Portuguese language expert, I’m hardly impartial, but I’m […]