Tell your brand's story in Portuguese

Looking for Portuguese content that doesn’t sound like a translation? We create content that sells to the Portuguese consumer, while also being true to your brand values, tone of voice and message.


Why Portuguese?

Portuguese is the fifth most spoken language in the world. Whether you write an interior design blog, develop a fitness app, or sell a nutritional supplement, there are millions of Portuguese consumers with disposable income ready to reward brands that speak to them in their own language. Find out more about why Portugal is a great market to target.

How we help

Looking to expand your lifestyle business and reach new markets?
Not sure whether Portuguese content is worth the investment?
Or looking for high-quality Portuguese content that hits the mark, every time?

You’ve come to the right place.
Because we help global lifestyle brands persuade, inform and convert in European Portuguese through carefully crafted translations and original content.


Transcreation is translation that goes beyond just the facts. It’s translation that
communicates the hidden meanings and elicits the same emotional response in the
target audience as the original does. We’re transcreation specialists, taking your words, ideas and brief and turning it into the perfect copy for your purposes


Copywriting is creating blog posts, emails, content and texts of all kinds to help
businesses convert potential customers and boost their sales. In some cases, it’s far more effective than translating existing texts. We create compelling Portuguese copy from scratch for lifestyle brands.

SEO translation

They say that if you want to bury something, you should do it on the second page of Google.
We can translate your website content and blog posts, complete with optimised keywords and headlines, to make sure that it will please the Google gods in Portuguese.

App localization

To be successful in another language, an app needs more than just translation. It needs to be localised to your new target market, making sure it’s clear, the tone of voice is just right, and everything fits perfectly on your users’ different sized screens.

Website localization

Just translating a website is one thing, but to crack a new market you need an expert
to localise your website’s content. It involves everything from transcreating the web copy and nailing the tone of voice to working on your lead magnets and CTAs to make sure Portuguese speakers will be seduced by your site.


In the world of ecommerce, the words on the page have to do the job of a sales assistant. We translate product descriptions, newsletters, terms and conditions, and all the content you need for an ecommerce site that consistently converts.

Sound like what you’re looking for?


Who we help

We’re proud to work closely with a diverse range of clients in the lifestyle sector. They are international organisations, SMEs or start-ups who want to unlock the Portuguese market.
We love mixing things up and switching between different types of project and subject areas across all things lifestyle.
But we do have a soft spot for innovative, inspiring brands that focus on offering their clients the experiences and lifestyle they crave.

Looking to expand your lifestyle business and reach new markets?
Not sure whether Portuguese content is worth the investment?
Or looking for high-quality Portuguese content that hits the mark, every time?

Grab a virtual coffee with me to find out more

Who is TAGS?

Hi there, I’m Teresa Sousa, the founder and lead translator here at TAGS Language Solutions. I was born in Porto, in the north of Portugal, but these days I split my time between Portugal and Brussels, Belgium, where I live with my husband and my two wonderful dogs, Jack and Anita.
I’ve been working in the translation industry for 15 years in total and running TAGS Language Solutions since 2015, so when it comes to helping brands unlock the Portuguese market, I’ve got no shortage of experience. I now work with a small team of trusted professionals based around the globe to meet the increasing demand for high-quality Portuguese content. We’re genuinely interested in the lifestyle sector and it all has to offer. So when we’re not working on projects in this area, we’re likely reading about it or putting what we’ve learnt into practice. This means you can rest assured we’re up to date with the latest topics and terminology.
I love my native language, and can’t wait to show you everything it can offer.
Book an introductory online meeting with me and tell me all about your brand and your goals. I’ll be happy to help set you on course to achieve them.

Featured articles

9 interesting facts about the Portuguese consumer

Whenever a business sets its sights on a new market, it needs to make sure that it has a good understanding of the consumers it’s going to be targeting, and what makes them tick. So, if your business is hoping to get a slice of the Portuguese action, then you’ll need to know exactly what […]

Why should you translate your brand’s content into Portuguese?

If you’re aiming to tap into the Portuguese market and you’ve been toying with the idea of having your brand’s content translated into European Portuguese, you’ll have been doing the sums and trying to figure out if it’ll really be worth the investment. Granted, as a professional Portuguese language expert, I’m hardly impartial, but I’m […]

Portuguese around the world

Portuguese is a language with a fascinating history, and an intriguing present. A surprising amount of people don’t realise just how widely spoken Portuguese is, thinking that the language begins and ends at the borders of Portugal and Brazil. They’re often amazed to learn that there are sizeable Portuguese-speaking (Lusophone) populations on every continent (I […]